Aaron Kettl | Beer Taxonomy
I am a multidisciplinary professional with experience in human centered design, user experience, design strategy and visual communication. My skills are in uncovering and translating customer insights into actionable principles to design around core need. I believe in prototyping as a fundamental tool throughout my design process.
design strategy, user experience, design thinking, design, prototype, prototyping, rapid prototyping, strategy, visual design, mobile design, usability, ios, experience design, MBA, MBA in Design Strategy, DMBA,
17015
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Interaction Concept
This design shows an interaction framework for exploring beer categories and discovering new flavors. I focused on using a card design to demonstrate rich interactions through expanding and collapsing elements.
NAVIGATION
BEER DETAIL VIEW